Through no fault of your own, someone drags your brand through the mud. What do you do?
Imagine how it feels to read the following headline if you were the person in charge of handling the Cub Scouts' PR coverage: Cub Scout Leader Arrested in BTK Killings and that picture ... ugh!
Before blogging became all the rage, Tom was posting book reviews and Observations (essentially early blog posts) to this site. You can find the archives below.
What we're talking about
on the front page.