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Enterprise on Fire!
On one small issue (SUBSTANCE) I had troubles yesterday. My "value added" message works better in the U.S. & Ireland & Singapore & Dubai than in resource-rich Saudi. (And with the Chinese Breakout, expect energy demand & oil prices to remain stratospheric.) But "it" went well. Hence, here in London, I had a mini-epiphany. And I've encapsulated it in a new Title for my presentations: ENTERPRISE ON FIRE. I figured out that what I'm really "selling" is not a "detailed strategy" (much as I see it that way), but a "State of Mind." Said "state of mind" encompasses and glorifies: Energy & Technicolor & WOW & Spirit & Entrepreneurial Spunk & Risk-taking & Wild and Woolly Innovation & Outrageously Cool Talent & Freaks & Service & Gasp-worthy (my new fav term) Experiences & Passion per se & Compassion & Grace & Independence and Individualism-at-Work & Inspired Failures & Great Leaps of Faith & Bet-the-Company (or Career) Projects.
And: This Idea (or Agenda) (ENTERPRISE ON FIRE) is as practical (necessary) in Saudi as in the U.S.A. Hence, it apparently resonates in both. (Hence, my continued employment!)
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Comments
As you tell it, Tom, it´s mostly a state of mind, it´s difficult to change past ways of working, and there´s a huge human development job to do in countries that have been very indutrial work intensive. That´s really a challenge.
Posted by felix gerena at May 17, 2005 9:30 AM
The "On Fire" part I wonder about - how does that play out in China, and with Asian tigers - and given the terrorist environment which promotes destruction.
Posted by Sean at May 17, 2005 10:34 AM
interesting that saudis don't appreciate your message like countries without huge oil deposits.
i guess sitting upon reserves of a limited commodity that the world assigns a value to greater than blood would make "crazy" westerners talking about the need to make yourself VALUABLE seem ridiculous.
but then...maybe you've also stumbled upon why the hijackers came from saudi - a country freed from the need to modernize to earn a living due to oil.
Posted by greg at May 17, 2005 10:53 AM
Keep flying - keep thinking - perspective and context add huge value... (fun to watch)...
Posted by Gerry Riskin at May 25, 2005 8:30 PM