dispatches from the new world of work

Story Line in 100 Words or Less

A prospective Client asked me to summarize in as few words as possible (imagine!) my "message" based on Re-imagine! Here's what I said:

Wildly altered context (technology, China-India, global terrorism, etc.)
Only answer: Adaptive skills and bold-breathtaking innovation (top-line focus rather
than cost-cutting focus)
Race way, way up the value-added curve (implemented "game-altering solutions"
rather than "services," "experiences" rather than "transactions," and more)
Radical (!!!) use of IS-IT
A "Roster" of Weird & Wondrous & Entrepreneurial "Talent" engaged in
"Wow Projects"
"Metabolic Leadership" (Passionate Leaders who instill a Discipline of Execution,
a Quick Tempo Culture and an appetite to "Eat Radical Change for Breakfast")

(80 words by my count)

Tom Peters posted this on 01/06/06.

Comments

Can you combine these seperate points into one coherent short story with in the word limit?

Posted by vishi at January 6, 2006 6:30 PM

I am reminded of the "Elevators' Pitch Principle (EPP)" and also of a quote by Seth Godin "If you canâ€™t explain your position in eight words or less, you donâ€™t have a position". If I may add to that listâ€¦

1. KISS (Keep it Simple Stupid!)
2. KAIZEN (Continuous Improvement)
3. EXCELLENCE in Execution
4. TQM (Doing thingz rite the first time)
5. DISRUPTIVE TECHNOLOGY
6. DIFFERENTIATE or Die!

Posted by K.Sriram at January 6, 2006 11:00 PM

Love the rad IS-IT since it is a 20 yr vocation / avocation ...

Posted by Sean at January 7, 2006 10:59 AM

Nice, Vishi (I'll try). Great list, K.Sriram.

Posted by tom peters at January 7, 2006 11:15 AM

Excellent. Did the client like your answer?

Posted by Olivier Blanchard at January 7, 2006 12:21 PM

Federated Agility based on Trust (5 Words).

Posted by RTodd at January 8, 2006 9:03 PM

Great summary. Read Re-Imagine! last winter in Thailand, I was reading it when the Tsunami hit the coast (yes, we were extremely lucky). You have space left for 20 words, so you could put in two things that I miss that really struck me while reading. One the importance of using all the talent, especially women. Second, the importance of design to create value.

Frans

Posted by Frans Nauta at January 16, 2006 6:47 AM