Tuesday Edition
On a trip away from Lake Wobegon, Garrison Keillor took time to talk to us at tompeters.com. He and Erik had a great conversation about his latest book, A Christmas Blizzard, and many other topics, including a note from Julie Christie. We know you'll enjoy reading his Cool Friends interview.
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dispatches from the new world of work
Short Lived CMOs
An article in today's adage.com discusses recruiting firm Spencer Stuart's latest survey on the longevity of chief marketing officers. The key result: The average CMO lasts in the job only 23.2 months, down from 23.6 just two years ago. More than 50% of CMOs surveyed had been in the job less than a year.
The causes? The implications? I have my thoughts, which I'll share in the comments. Your thoughts?
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