I gave two biggish tips on my trip to people who had not done anything for me. During a coffee stop at a boonies café-2 room motel (see picture above) in New Zealand, I took a toilet break. The restroom was literally spotless to the point of gleaming—and featured a nice bowl of fresh flowers to boot. As you can doubtless tell from the pic, it wasn't the Four Seasons. So on the way out (I'd purchased my coffee a few minutes earlier), I stopped at the register and dropped a $20 bill in the tip jar—and told the employee, "That's for the sparkling loo!"
On a ferry ride to Doubtful Sound (see pic below), I went to get coffee. The ferry-service clerk was making a latte for the guy in front of me. She put heart and soul into the effort, was incredibly careful, and made it all look like a performance art piece. He didn't tip her (tipping is uncommon in NZ), so when I got to the front of the line I gave her a $10 bill. "I only want a 'long black' [Long Black NZ = Black U.S./Short Black NZ = Espresso U.S.]," I said, "but here's a tip for the wonderful job you did on that guy's latte."
I love the "little" touches that not only "stand out," but also shout "I/We care." They are the essence of "selling" "experiences"—today's hot topic.
Consider: "We do no great things, only small things with great love."—Mother Teresa
Consider: "What would happen if we looked at a customer and saw the face of God in them? To most people it sounds like a lofty idea. But if you see the face of God in a flower, why wouldn't you see it in the face of a customer?"—Lance Secretan, founder of Manpower, Inc., and most recently author of One: The Art and Practice of Conscious Leadership
Before blogging became all the rage, Tom was posting book reviews and Observations (essentially early blog posts) to this site. You can find the archives below.
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