We have a host of new presentations posted at tompeters.com. The "ExcellenceAlways Master" is bigger than ever. "Boomers' Dominance" and its corollary, "Brand Loyalty," highlight the huge opportunity for marketers in the aging of the Boomer population. And, finally, "Project Eleanor" is a handy tool to keep on your desktop as a reminder to yourself to make every day matter.
Before blogging became all the rage, Tom was posting book reviews and Observations (essentially early blog posts) to this site. You can find the archives below.
What we're talking about
on the front page.