dispatches from the new world of work

Cool Friend #130: Guy Kawasaki

Today, Guy Kawasaki joins our group of Cool Friends. He's been an evangelist for Apple, an entrepreneur who's the co-founder of Garage Technology Ventures and the "magazine rack" website Alltop, a writer with nine books to his credit, a popular blogger—blog title: "How to Change the World"—and an amateur hockey player. It seems that his was the first name on our blogroll, but it took us a while to have a conversation with him. We're glad to be doing it at this time, upon the publication of his newest book, Reality Check: The Irreverent Guide to Outsmarting, Outmanaging, and Outmarketing Your Competition. Erik describes it as a primer for starting a business. Read more in Kawasaki's Cool Friends interview, and at his website, GuyKawasaki.com.

Cathy Mosca posted this on 11/19/08.

Comments

Fabulous interview - thanks Cathy and Erik.

I remember 5 or 6 years ago when I dropped Guy a line from here in the UK congratulating him after I had read his brilliant book ‘Selling the Dream.’

Guy sent me a handwritten note back – something I’ve never forgotten he said ‘thank you’ – two of the most important words in our vocabulary.

So from me a public ‘thank you’ to Guy who remains one on my heroes – a real gentleman – good men are few.

Guy must be great to interview - his energy, enthusiasm, passion, realism and of course simplicity shines through - My favourite line in this interview has to be:

'There's a lot of bullshit in the world'

Posted by Trevor Gay at November 20, 2008 4:14 AM