dispatches from the new world of work

Cool Friend #138: Diane Hessan

Our latest Cool Friend Diane Hessan is the CEO of Communispace, a social networking company that is a "pioneer in creating online communities to help marketers deeply engage customers." The company has built and managed more than 350 private online customer communities for an impressive collection of Fortune 500 companies. Erik and Diane discuss the company's business, social media, and Tom, whom Diane knows well. Given the business she's in, naturally there are many ways to find Diane online: Twitter, Twitter.com/CommunispaceCEO; blog, Blog.Communispace.com; and website, Communispace.com being only three among them. And, be sure to read her Cool Friends interview.

Cathy Mosca posted this on 05/29/09.

Comments

Diane identifies Twitter's appeal as personal "power". Compare her twitter with Pres. Obama's: http://twitter.com/BarackObama - one is personal and powerful, the other reads like press releases. The White House should hire Diane as "Community Czar"!

Posted by Mike L. at May 29, 2009 6:05 PM

Twitter now is No. 1 in use ahead of Facebook, et al. However, let us recall in March of 2000 the Nasdaq peaked at over 5,000 because all things eBusiness Internet was our future & salvation!

Now almost 10 years later after the Internet & Nasdaq crash & radical burn the Nas is at 1774.33 - so if Twitter goes away we will not be surprised :>)!

Posted by C Love at May 31, 2009 6:03 AM

Twitter is probably like the CB Radio craze. But TP is always recommending us to seize crazy, never-to-be-repeated, opportunities ...

Posted by Mike L. at May 31, 2009 5:47 PM

TWITter is aptly named.

Posted by Useless Sam Grant at June 1, 2009 3:43 PM

LOL, USG! Too funny!

Posted by Judith Ellis at June 2, 2009 6:53 AM

some of you might like this site:
http://tweetingtoohard.com/

Posted by erik at June 2, 2009 12:25 PM

Nice! Thanks for that link, Erik.

Posted by Shelley Dolley at June 2, 2009 12:53 PM

FUNNY, erik! Thanks!